This page lists published work with coauthors credited. Publisher PDFs are not hosted here unless rights
allow; DOI, publisher, Google Scholar, and ORCID links should be used for access and citation checks. Study
notes are high-level public summaries and do not report unpublished data or detailed results.
2026 | Tourism and Hospitality
Huang, S., & Senbeto, D. L. (2026). Perspectives on destination resilience and innovation in
sustainable tourism. Tourism and Hospitality, 7(3), 82.
Editorial contribution on destination resilience, sustainable tourism innovation, and tourism futures.
2025 | Tourism and Hospitality
Liang, Y., Huang, S., & Choi, H. C. (2025). From malls to markets: What makes shopping irresistible for
Chinese tourists? Tourism and Hospitality, 6(4), 216.
Research on Chinese tourist shopping experiences, destination value, satisfaction, and loyalty.
2024 | International Journal of Tourism Research
Guo, C., Lu, X., Huang, S., Zhao, Y., & Zhao, D. (2024). Understanding the post-pandemic travel
intentions among Chinese residents: Impact of sociodemographic factors, COVID experiences, travel planned
behaviours, health beliefs, and resilience. International Journal of Tourism Research, 26(4),
e2752.
Post-pandemic travel research connecting health beliefs, resilience, and planned travel behaviour.
2024 | Tourism and Hospitality
Zhou, F., Huang, S., & Matthews, M. (2024). Understanding solo female travellers in Canada: A two-factor
analysis of hotel satisfaction and dissatisfaction using TripAdvisor reviews. Tourism and Hospitality,
5(1), 167-186.
Online review research on solo female travel, hotel experience, satisfaction, and dissatisfaction.
2023 | Creative Education
Huang, S., Matthews, M., Liang, L. J., & Choi, H. S. C. (2023). Instrumental support and its impact on
psychological capital and well-being in online learning: A study of hospitality and tourism students.
Creative Education, 14(10), 1984-2008.
Scholarship of teaching and learning on student support, psychological capital, and well-being.
2023 | Family and Consumer Sciences Research Journal
Huang, S., Liang, L. J., Choi, H. S. C., & Pang, S. F. (2023). Canadians' travel knowledge acquisition
during the pandemic: A cognitive mediation model approach. Family and Consumer Sciences Research
Journal, 51(4), 247-261.
Research on travel knowledge acquisition, media use, and pandemic-era travel decision processes.
2022 | Sustainability
Huang, S., Liang, L. J., & Choi, H. S. C. (2022). How we failed in context: A text-mining approach to
understanding hotel service failures. Sustainability, 14(5), 2675.
Hotel service failure research using guest-comment data and computational text analysis.
2022 | Journal of Hospitality and Tourism Insights
Wan, Z., Huang, S., & Choi, H. C. (2022). Modification and validation of the travel safety attitude scale
(TSAS) in international tourism: A reflective-formative approach. Journal of Hospitality and Tourism
Insights, 5(5), 1002-1021.
Measurement and validation work on travel safety attitudes in international tourism.
2021 | Tourism Analysis
Huang, S., Choi, H. C., Shen, Y., & Chang, H. (2021). Predicting behavioral intention: The mechanism from
pre-trip to post-trip. Tourism Analysis, 26(4), 279-292.
Tourism behaviour research connecting pre-trip and post-trip experience processes.
2021 | Revista Turismo & Desenvolvimento
Huang, S., & Yi, S. (2021). Exploring creative tourist experience: A text-mining approach based on
TripAdvisor reviews of a cooking workshop in Lisbon, Portugal. Revista Turismo & Desenvolvimento,
36(1), 135-148.
Creative tourism research using online review analysis in a Lisbon experience setting.
2021 | Journal of Hospitality Marketing & Management
Shen, Y., Huang, S., Choi, H. S. C., & Morrison, A. M. (2021). Does brand love matter to casual
restaurants? A multi-group path analysis. Journal of Hospitality Marketing & Management, 30(5),
630-654.
Hospitality consumer behaviour research on brand love, segmentation, and restaurant evaluation.
2020 | Journal of Hospitality and Tourism Management
Choi, H. S. C., Huang, S., Choi, H., & Chang, H. (2020). The effect of flight attendants' physical
attractiveness on satisfaction, positive emotion, perceived value, and behavioral intention. Journal of
Hospitality and Tourism Management, 44(1), 19-29.
Hospitality and tourism consumer behaviour research on service encounters and perceived value.
2019 | The Service Industries Journal
Huang, S., & Choi, H. S. C. (2019). Developing and validating a multidimensional tourist engagement scale
(TES). The Service Industries Journal, 39(7-8), 469-497.
Foundational tourist engagement scale-development work.
2018 | Journal of Destination Marketing & Management
Shen, Y., Joppe, M., Choi, H. S. C., & Huang, S. (2018). Domestic tourism of Chinese in Canada: Distinct
differences. Journal of Destination Marketing & Management, 8, 125-136.
Destination marketing research on Chinese domestic tourism in Canada.
2017 | European Journal of Tourism Research
Huang, S., & Choi, H. S. C. (2017). Understanding Canadian and US tourists: A self-concept based
segmentation study. European Journal of Tourism Research, 16, 201-213.
Cross-border tourist segmentation research using self-concept theory.
2017 | International Journal of Tourism Sciences
Choi, H. S. C., Huang, S., Flaherty, J., & Khazaei, A. (2017). Segmenting wine tourists in Niagara,
Ontario using motivation and involvement. International Journal of Tourism Sciences, 17(3),
198-212.
Wine tourism segmentation research in Niagara, Ontario.
2017 | Social and Environmental Accountability Journal
Aung, M., Bahramirad, S., Burga, R., Hayhoe, M., Huang, S., & LeBlanc, J. (2017). Sense-making
accountability: Netnographic study of an online public perspective. Social and Environmental
Accountability Journal, 37(1), 18-32.
Netnographic work on online public perspectives and accountability.
2016 | International Journal of Tourism Sciences
Huang, S., LeBlanc, J., & Choi, H. S. C. (2016). How do Chinese tourists differ from Caucasian tourists?
An empirical study from the perspective of tourists' self-concept. International Journal of Tourism
Sciences, 16(4), 222-237.
Cross-cultural tourist behaviour research grounded in self-concept theory.